I’m recovering from another wonderful 12th Night celebration, hosted by the Barony of Three Mountains. Fortunately, I arrived Friday evening with good time to unwind and dine with my Pelican, my Baron and Baroness, and a few other friends before things kicked into high gear Saturday.
I attended the Seneschals and Chatelaines meetings on Saturday and Curia on Sunday. My message to each group was the same, and there were three key points I emphasised:
- The Society Media Relations Officer’s philosophy and mine are very similar: our populace should be as welcoming as possible to friendly local media, and I am here to provide education and resources that will help branches present themselves well
- When you are describing the Society to a member of the media — or anyone else, for that matter — a good, brief description (think ‘how would I describe the SCA while riding up a couple of floors in an elevator?’) is, “We are a worldwide research and reenactment organization specializing in the middle ages.” Thanks to the Kingdom of Caid.
- On line resources (this blog and accompanying pages) will help branches understand current policy and draft appropriate press releases, posters, and flyers
I so enjoyed connecting with branch officers and others over the course of the weekend. I had the honour of serving Their Majesties of the West on retinue for the day also, so I know I didn’t have time to respond fully to everyone’s questions. I anticipate a flurry of emails in the near future, and I will do my best to respond promptly
During Their Majesties UlfrR and Caoimhe’s evening Court, Dame Brighid, An Tir Seneschal, read into the court record the text of the new An Tir Media Officer policy, which sets the framework for activities in this office. As soon as I get confirmation from her on the verbiage, which we tweaked a bit prior to Court, I shall post it here. Ultimately, it will be posted in Kingdom Law under “Deputies of the Kingdom Seneschal.”
After Curia, a few of us remained to talk about the Society’s new social media presence, and plans are in place to draft a social media policy to cover official An Tir sites, including Kingdom, Principalities, Baronies and their ancillary groups, and all other branches.
Again, in line with the Society Media Relations Officer’s overall philosophy, my goal is for this policy to focus on positive expectations and outcomes, as well as delineating clear boundaries, expectations and operational guidelines. I have spent most of the day (after unpacking the garb) listing points that I think are important to address in the policy, and reviewing published policies and guidelines from a number of different organizations.